As the weather gets warmer, many of us will be spending more time outdoors – whether we’re sightseeing, at events, eating out or just window shopping. You may already know that we don’t just do design and print, from point-of-sale to street signage and window graphics, here’s our inspiration for turning passers-by into customers this Spring…
According to the British Sign and Graphics Association, signage for new businesses can account for up to 50% of sales and is the most effective form of advertising. Below is a guide to the different types of signage we supply, but if what you’re looking for isn’t here just ask us as we’ve been involved in all sorts of projects over the years and this list is by no means exhaustive…
Signage for tourist attractions
With the weather getting warmer, now is a great time for tourist attractions to update their signage. From ‘You are here’ maps, to gift shop and toilet signage to seasonal advertising boards. Increasingly popular among tourist attractions are virtual ‘treasure hunt trails’ for families that they can follow via physical signage and by downloading apps to their phones (which we can also design and supply). Whether you want to educate people on local flora and fauna or have them hunt magical creatures, we can help.
Point-of-sale signage for shops
With people shopping online, it’s more important than ever that high street retailers make the most of their premises. For example, if you are independent, you can use signage to let people know about your local values, suppliers or that they are supporting their local economy by shopping with you. It is also important that your signage is consistent with your brand. We can help you with sale signage and eye-catching window graphics.
Street signage for bars and restaurants
Research shows that a key marketing tactic for diners is great menu deals – particularly mid-week or during quiet times. Many of the bar and restaurant clients we work with use regularly updated street signage in the form of A-boards, permanent banners and billboards to advertise seasonal menus, deals and discounts. It’s also important to make sure that any signage looks clean, new and modern.
Events signage and banners
If you’ve ever hosted a large event – either business or social – you will know how challenging it can be to convey instructions to crowds of people. Temporary signage can be great for not only helping people get to where they need to be but for instructing them on what to do when they get there. In addition, if you are exhibiting at an event this year, we can help you with cost-effective temporary banners or branded signage, promotional clothing and giveaways.
Whether you are starting from scratch or you want to ‘spring clean’ your existing signage with updated visuals and messages, our experienced team can help you. Call us on 0208 590 0922 or email us at info@marcomedia.co.uk