December 10, 2020

Could such a simple idea be the key to business continuity during lockdown?

Could such a simple idea be the key to business continuity during lockdown?

They say that the best ideas are often the simplest ones. We recently tweeted an article from Timeout London about supporting local eateries during lockdown. One of the suggestions was to buy vouchers so that you can eat with them in the future. We thought this was a simple-yet-brilliant idea for any business that is struggling to trade during the pandemic…

 

Expand your customer base through your existing customers

Whether e-vouchers, gift cards or printed vouchers, your existing customer base are likely to buy them for their friends and family – giving you income now and increased custom after lockdown. Remember to record email addresses and details of intended recipients so that you also instantly expand your marketing database and can help them get to know you and your brand.

 

Helping them help you help them

We recently blogged about the fact that there has never been such a feeling of support for local and independent businesses. People want to help their local businesses now more than ever but often aren’t sure how and may be looking to us for guidance. Asking your customers to buy vouchers provides them with an easy, tangible way to help you – and they get something lovely back from it…

 

The gift of hope

Now, more than ever, people need to look to the future in a positive way. What better way to give the gift of hope than by giving them vouchers to spend after lockdown? From days and evenings out to treatments and personal training sessions to spas, gyms, consultations, you name it – we can create a voucher for it.

 

Whether you want to talk to us about vouchers, marketing campaigns now or in the future, call us on 0208 590 0922 or email us at info@marcomedia.co.uk We’re here for you throughout lockdown and beyond…

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