Marcomedia cannot accept complaints due to content that has been supplied incorrectly – it is your duty to proofread. Please double check artwork before approving, as we may not be able to stop the press once approved.
Print Colour Tolerances
In spite of the most modern printing machines, there may be slight colour deviations. The print result is dependent on many factors, including the character of the paper of individual manufacturers, e.g. the degree of whiteness, the grain direction and/or whether it is gloss or matt; climatic conditions at the printing site, such as temperature and air humidity. Should colour deviations within the tolerance range arise (+/- 10%) for reasons of this sort, then this will not constitute a reason for complaint. Colour deviations also may happen for product using i.e. UV, Spot UV, and any kind of lamination, sealer or media. The CMYK colour model, referred to as process colour or four colour, is a subtractive colour model, used in colour printing, also used to describe the printing process itself. CMYK refers to the four inks used in most colour printing: cyan, magenta, yellow, and key black. Though it varies by print house, press operator, press manufacturer and press run, ink is typically applied in the order of the abbreviation. We cannot give guarantee of 100% colour matching to your product (include re-print) at all. Should you require colour matching, please send us a hard copy or Pantone reference, and we will try our best to match colour.
Although we use the world’s best machinery for our production, there are still tolerances for cutting, guillotining, folding etc.; which the customer should accept. A minimum of 3mm of cutting and folding tolerance should be acceptable.
Special processes such as Spot UV, Embossing and Foiling all have a 2mm stamping tolerance. This is due to high quantity batch processing and inherent inaccuracies involved in the production method. We highly recommend using these processes as separate elements, and not aligning them with printed elements, as misalignments will occur.
The grain of the paper
For technical production reasons, we unfortunately cannot take into consideration the grain of the paper when placing your order. We therefore cannot always rule out the possibility, under certain circumstances, of slight opening when sheets are folded. Opening can be prevented by scoring papers weighing over 170gsm.