How your business can get involved in Fairtrade Fortnight
12/02/18

How your business can get involved in Fairtrade Fortnight

Although Fairtrade products are available all year round, Fairtrade Fortnight aims to raise awareness of Fairtrade to encourage more consumers to make ethical choices when shopping. Many retailers and supermarkets will have special Fairtrade displays and promotions and this blog provides inspiration for any businesses wanting to do their bit to support this important campaign. 

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In focus: Marketing to parents
05/02/18

In focus: Marketing to parents

It’s almost February half term. No, we’re not sure quite how that happened either. School holidays are a great time for any business to attract families – whether it’s fun for under-fives or a grown-up treat to help keep parents sane. So we thought now would be the ideal time to look at some of the current best practices when it comes to marketing to parents…

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